Should My Aspiring Content Creator Pal Stop Using People for Material?

The Prosecution: Beth

Sometimes she films me while I’m eating. I’ll see myself on her social media – it’s like a jumpscare.

My best friend of a decade, she, calls herself the “creativity monarch”. It can be amusing for a short while, but it weighs on our friendship.

Being highly outgoing, she feels the need to record everything constantly. During meals out, her motto is, “The phone eats first,” and snaps pictures with the flash on, which makes me cringe. It's unpleasant when other people see her posing or filming – I experience secondhand embarrassment. Another annoyance is because the food gets cold.

She's not quite an influencer yet, but Marielle is aspiring to become one. She creates vlogs about living in our city, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I prefer not to be dragged into it. On occasion she films me while dining, or simply tagging along. Later, I appear on her Instagram later, and it comes like a surprise: I’ll have bare-faced, making a strange expression or photographed mid-bite. It feels invasive.

She also expects me to record her at inconvenient times. Often I'm in conversation to another person, or we’ll just be hanging out in the street. The dynamic feels like our friendship has transformed into me being her unpaid videographer. She has the means to hire someone if she wanted high-quality content. Upon mentioning my discomfort about this arrangement, she dismissed it. I've been invited to a couple of industry functions, which were appreciated, but that doesn't compensate for all the time and effort I spend assisting her make content.

I’m grateful that she has helped me with my design career, but I resist our friendship to become merely a tally of exchanges. I don't believe she's insincere or dishonest, but at times I feel that if recording starts, we will start performing in a way that presents a favorable image for her vlog.

She will say, “OK, look happy!” and film me laughing with another. It feels forced. It's crucial her to understand that our 10-year friendship still has limits. I enjoy spending time with her, but I also want to enjoy it without being recorded, altered, or shared for an audience. I’m not a prop for her Instagram.

The Defence: The Content Creator's View

I want Beth to see that the creations we produce together can get us a foot in the door.

I am passionate about shooting content. It’s not just a pastime; it’s part of who I am. Creating videos and sharing my life online enables me to express myself and connect with people in novel forms.

I wouldn't label myself as a full influencer yet, but it’s smart to generate income from your passions. I look up to people on social platforms who execute that aesthetic of casual, DIY content creation.

Content creation is my interpretation of living actively: noticing the nuances, posting them with an audience that appreciates the art behind it. It's never my aim to make my friend uneasy. Bringing her to industry events was my method of sharing opportunities, providing her a opportunity to witness exclusive moments that could help her professional path too. That’s not leverage, it’s just being realistic.

I would take her to such functions even if she didn’t help me, but I want her to see the benefits the work we create together can achieve: a foot in the door. I understand not all people likes being filmed, but sometimes unplanned moments is what makes material authentic. Being recorded from time to time is an inherent aspect of being my companion. I'd remove anything she asked, but she hasn't made such a request yet.

I don't demand anyone to be my private filmmaker, but companions help each other in small ways. My assumption was recording a clip here or there would be fun for Beth. Innovation flourishes in collaboration, and having my friend around makes endeavors energetic and pleasurable. I never force her to take part in anything, and I’d never deliberately humiliate her. But creating content jointly sometimes is part of how I record our shared experiences.

I value Beth’s friendship deeply and don’t want content creation to come between us. I’m willing to compromise: like requesting permission before filming, and avoiding shots that might make her self-conscious.

This isn’t about power, it’s about expressing my perspective while still considering hers. Clearly content creation is not a substitute for genuine friendship: it’s just part of how I live my life and I desire her to be included in a way that’s enjoyable for both of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are out together?

There’s nothing more excruciating than having a friend point a camera at you. I understand that it’s Marielle’s passion, but I don’t make friends come to my work. Perhaps she can find like-minded creators to collaborate with. Given the uncertain future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25

If you’re doing something as a career, you can’t ask your friends for help repeatedly, even if they have helped previously. If Marielle loves creating, that doesn't imply all those around her is willing material. She needs to honor Beth’s privacy.
Another reader, 26

She may enjoy producing videos and showing off her life publicly, but it isn't for everybody. It’s nice she has helped Beth’s career, but she needs to hear what her friend desires.
A commenter, 27

It seems like you value each other, so hold on to that and ensure it’s the priority in your friendship. Create some authentic experiences, where genuine feelings are stored, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it appears.
Sarah, 53

Marielle appears to be neither present nor genuine when she’s with Beth – she's on the job. Both seem confused as to what’s reasonable. The answer lies not in trying to change one another, but in each establishing clear limits around what feels acceptable to them and determining if there is an acceptable compromise.
Barbara, 71

Now You Be the Judge

Consider this question: has she been exploiting their friendship?

Sandra Brown
Sandra Brown

Automotive engineer with 15 years of experience in electric drivetrains and robotics.